Today, everybody is busy with their daily routine tasks. It is a dream of every person to stay fit and have a healthy diet. For that purpose, they are connecting with different types of fitness apps. These fitness apps are creating awareness regarding fitness among their users. Therefore, people are becoming more devoted to their fitness. You will find several fitness apps that have been launched in the market to motivate users to do more exercise. They teach them the different types of exercises along with innovative methods of performing them. These fitness apps enabled with integration features to connect with different devices. They have inbuilt sensors that allow users to learn physical activities, eating habits, sleeping patterns, and guide the users for better exercise.
If you are trying to launch a fitness mobile app, you have to know several things about app design, app development, testing, launching, and support. You have to follow a process to build a fitness app. Here are steps to build a fitness mobile app:
Choose Your App Type
Currently, there are numerous types of fitness apps available on the app store that are focusing on different aspects of fitness. Your fitness app can be a running app, nutrition app, workout app, sleeping app, a meditation app, or any other app. Before you proceed with the app development you should determine what type of fitness app you want to build. The app type helps you to define unique features and easily target your audience. When you focus on your key audience, you can better take care of their needs and wants. With the desired audience, you can easily market your app and make it a success.
Analyze Competitor’s Apps
The mobile app market is highly competitive, you will find several fitness apps with various objectives. To grow in such a competitive market, you need to identify and evaluate your current competitors. Your analysis should cover the strengths and drawbacks of your competitors. Analyzing through existing apps can help you to develop strategies to overcome the market challenges to make your app a success. You can adopt their strength and initiate steps to avoid their drawbacks in your fitness app. With the analysis, you can identify the key factors that need a focus that can be related to the development, marketing, and launching of an app.
Write down your Feature List
After the competitor analysis, you need to finalize the key features and functions you want to include in your app. Writing down the feature list will help you to have a better understanding of your concept and idea. You can share it with your friends and family to get feedback and input. Based on their feedback, you can transform the features to fulfill the requirements of your initial users. While finalizing your app requirements, you should identify key features that will make your app more appealing for the users. An attractive feature will help your app to engage users with the app and enableuy them to spend quality time on your fitness app. When they will get familiar with the features of with fitness app, they will share it with their family, friends, and other known people. You can find out the areas that strengthen or weakens your app on this basis, you can initiatives changes to resolve them
Know About Healthcare Compliance
Before, you get your fitness app developed by an app developer you need to know about healthcare compliance. Depending upon your app type, you may need it to be HIPAA compliant. Why your app needs HIPAA compliance, what is the need for HIPAA compliance? The answer behind these questions is to safeguard and protect the medical information of the user. They are set of compliance for the protection of the health information of the users. If you are saving sensitive data of the users, your fitness app may need to be HIPAA compliant. HIPAA is incorporated having a mission to safeguard and protect the medical information of app users. They also establish national standards for mobile apps relating to healthcare. The HIPAA compliance app provides the user with the confidence that the personal data is safe. There are presently much how can help you in the development with HIPAA compliance mobile app.
Create Stunning Designs
Designs provide your app with a distinct image in the market the reason it is an essential part of your app. It makes your fitness app more appealing and engages your app users. They will retain and stay connected with your fitness app for a long time. Therefore, when designing your app, you have to focus on building a user-friendly design. You should try to adopt simple and basic designs rather than the complex. You should start designing with the preparing wireframes/prototypes of your app. They provide you with the user flow and overall performance of your app. The fonts, colors, and other design elements need to be considered for an attractive design. You have to make sure that they should not be vibrant. If you are possessing basic knowledge of app design, then you can design for yourself or hire a professional designer. You can also consult with your app development company if they also provide designing services. They might charge a higher price for their services but will provide your app with attractive designs as they are familiar with the features and functionality of your app.
Hire an App Development Company
When you have finalized the core feature and function of your app, you need a developer to implement on your project. You should hire a development company as they are a full package of services. They will provide you with the front end as well as back end services. You have to communicate your app requirements to them so that they can provide you their pricing details for the project. You should visit at least 5 to 7 app development companies. Several development companies are available online and based on their reviews and experience, you can shortlist the companies. You can also consult with your friends, family, or other known people if they have hired a development company. They can provide you with the lead of the development company. When you have shortlisted companies ask for their quotation regarding the pricing, duration, and experience.
Based upon, your app budget you can hire a developer from among them. You should cross-check the provided information with the feedback from their past and present clients or any unknown who have rendered their services. As you need to make sure that the provided information is correct. You can hire an in-house or remote development company for the app development purpose. If you reside in the USA, then hiring an onshore development company can cost you high as compared to offshore companies. We suggest hiring an onshore development company, as you can easily track the progress of the project. There are several app development companies that are engaged in the app development services with a team of experienced developers. The experience of a developer can vary your app development cost. At the initial stage, you can hire a company with 5 to 6 years of experience that can ask you about $50 to $70 per hour. If you want an app developer with 6+ years of experience can ask for about $65 to $80 per hour.
Get a Minimum Viable Product Ready
Before launching the full-featured version of your app, you should get a minimum viable product (MVP) ready for the early user. MVP introduces the early users with important and unique features of your fit app. At an early stage, the different types of users will connect to your app and avail app services. Enable the users to share their experience with the fit app. Their feedback can be either positive or negative. Based on their feedback, you can identify the effectiveness and performance of your app. If you negative feedback, you should carry the necessary modifications in your app to make it more appealing and engaging. Developing MVP (Minimum viable product) will cost you less and will be ready in about one and a half months. With the help of the MVP model of your app and the user experience, you can easily get funding from investors.
Build a Full Version with Innovative Features
Being a fitness freak, people try new and innovative apps to learn new exercises. Therefore, there is a need to add new and innovative features to your fitness app. You can add visual effects of the right manner to perform the exercises along with a proper diet plan for the users. Online training programs can also be made available to the user and to resolve the queries with relation to exercise or the form of performing it or regarding the diet. This innovation will help your fitness app to engage the users and stay connected.
App Marketing & App Store Optimization
After your fitness app successfully built and launched, the next step is the marketing of an app. Proper marketing practices bring your app in front of your audience. There are different types of marketing practices, such as SEO marketing, ASO app store marketing, social media marketing, and others. You can adopt different them according to your app requirements. You can hire an in-house or remote business team for the marketing of your fitness app. The marketing of your fitness app to the companies, who are possessing the relevant expertise in the field of marketing. The hiring of a marketing company can cost you near about $100 per hour, on the other hand, experienced freelancers can charge about $50 per hour. If you are looking for professional, then they will charge you near about $35 to $45 per hour, according to their years of experience.
The fitness apps are very popular in the stores because they act like a coach, motivator, monitor while the person is trying to focus on the fitness activity. They should serve the unique purpose of fitness: calorie burning, running, walking, workouts, sleep, eating, mental fitness, motivation or any other specific us. While you work on developing a fitness app, you should follow the process of defining requirements, getting a cost estimate, hiring an app developer, building an MVP, launching and marketing. All these require time and money, make sure you have allocated both.